Content is the king of todays and future marketing strategies! Power your marketing strategy with high-quality content that interests your audience closely.
The basis of content marketing is continuously producing high-quality content that will attract your audience,, and promote those contents successfully. The type of content can be virtually anything, including videos, articles, online tools. What’s important in content marketing is the value that you add to your audience. As an example of content marketing; the comic books of G.I. Joe would be an excellent example. Marvel and Hasbro have produced a rich background story for their G.I Joe action figures to sell these figures. The content they produced was exactly the kind that would be met with great interest by their target audience. In this way, the G. I Joe figures were sold so successfully that two of all three boys had one of these figures. Contact us to learn how to adapt content marketing to your business and find out about solutions that we can offer your business exclusively.
Content Marketing Services
As Growth Marketing, we offer all the content marketing services your brand needs. Under the following subheadings, you can see a few methods we use to improve your content marketing strategies. However, because the services we offer are unique to your brand, the strategies we will use may vary. As part of our content marketing services, we are preparing a comprehensive strategy for you as a result of our detailed analyses and implementing this strategy with our creative and experienced team.
The most essential factor for the success of content marketing is quality and creative content. We analyse your industry, brand and target audience in detail to produce original, quality and creative contents. In this way, we discover a lot of content ideas that we can use in your marketing strategy. We create a content plan that will add value to your brand by thinking about these content ideas both within our own and with you. You can produce the content in this plan by yourself or we can produce this unique and high-quality content that will attract your target audience with our experienced and creative team.
Whether in a video or on a blog page, wherever you use your content, the design of the content you produce is also very important for marketing. It is very important that the design of the content is interesting and understandable. If you make an excellent blog content, it will lose its value if its font makes it difficult to read, or if there is a mismatch in the content and design. To show the full effect of the content we produce, we also work on their designs to ensure that the content is also interesting and understandable.
No matter how excellent the content is, it has no value unless it reaches your target audience. One of the most important factors in the success of content marketing is the promotion of the contents. Promoting high-quality content, that tailored to your audience, with the right strategies from the right channels will increase your content marketing efficiency. To achieve this, we ensure that you get the best value for your investment with our marketing team by identifying the best channels and methods you can promote your content.
Why is content marketing important for any business?
While traditional marketing techniques are losing its toll, the way to produce successful marketing strategies is through producing robust relationships with brands’ customers. The marketing method, which can provide exactly that, is content marketing. Consider the way you think when you buy something. Do you prefer to work with a company that contains only sales-oriented content in both social media accounts and websites; or work with a company that endeavors to produce content that entertaining or informing you and you want to follow regularly? Assuming that all the factors except these two are equal, we estimate that second company will seem to be a more attractive choice.
An important point about content marketing is that you will get more in return of your investments in the long term. Yes, maybe you can produce only one or two content, and you can’t get the efficiency you want with them. However, if you produce content that will appeal to your audience for a long period of time, you will surely receive the value you desire. YouTubers can be shown as an great example for this. Youtubers can’t be too successful with the first few videos they publish. However, when you examine successful Youtubers, you will see that they continue to produce content with great care for a long period of time, although they do not receive a substantial return when they first begin to produce. In return, they have an incredibly large fan base and can sustain their lives, even by producing only content. Therefore, one of the most important points to focus on content marketing is that the content generation is done on a regular basis for a long period of time.
Suppose you produce high quality content for your audience without getting tired of it for months. What will be the return of this? A loyal customer audience who loves, trusts, and follows your brand.
People who follow your content may not contact you immediately and not use the products and services you sell. However, when they need these products and services, you will be the first to come to mind. Every time. Offering something without expecting something in return has always been perceived as a virtuous behavior. The people and companies that can do this gets rewarded in the long run. The reason for this is to inspire a strong sense of gratitude in people.
If you are considering making a long-term investment for your brand, content marketing will be an excellent choice. In addition to all the strengths we describe, search engines like Google rank websites that publish original and quality content higher in search results. In other words, you will also contribute indirectly to your SEO with content marketing. Contact us to get more detailed information about the subject and to find out what content marketing solutions we can offer for your business exclusively.
These guys are fantastic! Extremely professional, and delivered some exceptional results.
I’ve been in SEO and digital marketing more than 10 years. There are few people I trust on these subjects and Yaşar (Founder of GrowthMar) is one of them.
My website had been stucked in position 3-4 on Google for so long. Thanks to GrowthMar, now it’s #1!