Competitor analysis is a crucial part of your marketing strategy. Get ahead of your competitors and lead your sector with data-based, result-oriented analyzes.
Competitor analysis (also referred to as marketplace review) is one of the most important elements for the success of every business. We first analyze your competitors’ strategies, then we identify the successful and unsuccessful ones. That way, we are able to offer you applicable steps with which you can strengthen their successful strategies even more without making the same mistakes. Contact us to develop your digital marketing strategy with competitor analysis.
Our Approach on Competitor Analysis
With our upscale tools and invaluable team experience, we analyze your competitors’ websites, their SEO positions, social media accounts, PPC campaigns and more, and we give you information about successful strategies in your sector and offer guidelines on how to further strengthen these strategies.
First things first, not only do we list your competitors in your sector, but we also include in the list other competitors who play an active role in search engines, social media and PPC campaigns. Identifying your competitors in every digital channel makes our analysis even stronger.
With our experienced team in many tools and marketing areas, we analyze each and every activity and asset of your competitors in the digital environment. From SEO and social media to websites and PPC campaigns, we examine every detail meticulously.
As a result of our analyses, and with the help of summaries and detailed explanations, we turn data-driven results into steps that you can apply. With these guidelines, you can develop your digital marketing strategies by using the strengths and weaknesses of your competitors.
Why is competitor analysis important?
Analyzing your digital competitors provides you with invaluable information about your sector, the path your sector will follow in the future, the strategies that are used and who gets how much share of your sector. With competitor analysis, you can see explicitly not only your competitors’ pros and cons, but your own as well, and you can develop your strategies with them in mind.
It is crucial to follow the development on your own website and the other accounts you have in the digital environment. However, you can also follow the development or decline of your competitors and avoid irreversible mistakes, and discover new opportunities for prospective strategic investments. If you overlook another competitor who develops faster while taking pride in your own development, you may end up falling behind them.
Competitor analysis gives you detailed information about what your competitors do. We all know that one of the most important forces in business is knowledge. You can develop your marketing strategies with the information you acquire and always be one step ahead of your competitors. The sooner you have your competitor analysis done, the more advantage you will gain. And another thing we can suggest is that you repeat this analysis periodically every 3 to 6 months.
What can you expect from a competitor analysis?
Along with competitor analysis, we offer you guidelines that you can apply to your digital marketing strategy. Our guidelines cover most of the elements regarding your business in the digital environment. In the guidelines, we provide you with detailed information about which steps you should take specifically in which digital environments, and we create a business calendar where you can apply them. We also inform you about matters that require taking immediate action and list the steps to be taken in order of priorities. That way, you do not get overwhelmed by tons of work and you also get detailed information about what you need to do step by step.
If you wish to discuss the analysis results that we provide in the written documents, we hold a Skype meeting and offer you the explanations you need by going over every step with you.
These guys are fantastic! Extremely professional, and delivered some exceptional results.
I’ve been in SEO and digital marketing more than 10 years. There are few people I trust on these subjects and Yaşar (Founder of GrowthMar) is one of them.
My website had been stucked in position 3-4 on Google for so long. Thanks to GrowthMar, now it’s #1!